Did someone say Portfolio? 👀
Heinz Tomato Frito
Campaign · Storytelling · Social Media
Content support for a campaign introducing Heinz Tomato Frito to the German market. The focus was on explaining a new product category through playful, educational storytelling while staying true to Heinz’s iconic brand tone.
Microsoft Azure VMware Solution
Website · Tech Storytelling
Content support for Microsoft’s Azure VMware Solution, aimed at explaining complex cloud infrastructure in a clear, business-oriented way. The focus was on interactive, benefit-driven storytelling for decision-makers rather than technical depth alone.
DocMorris
Storytelling · Social Media · Campaign Adaptation
Social media content as part of the “Die Gesundbergs” campaign supporting the launch of the E-Rezept in Germany.
I helped adapt campaign storytelling for social channels, ensuring brand consistency, accessibility, and compliance within a regulated environment.
Fuller Technologies
LinkedIn · B2B Social Media
Strategic LinkedIn content for an international industrial brand, focused on thought leadership and clear B2B communication. I support content planning and copywriting, translating complex technical topics into concise, professional posts tailored to a specialist audience.
My Holy Desire
Brand awareness · Social Media
Social media management of multiple channels, including content creation & brand awareness strategy. 18+ audience.
New Automotive World | Drees & Sommer
LinkedIn · B2B Events & Thought Leadership
Social media support for a leading automotive innovation conference. I adapted key event themes and insights into LinkedIn-ready content, extending the reach of the event beyond onsite audiences and reinforcing industry positioning.
